Having the right mindset is the ultimate key to success. Most businesses fail if they have the wrong foundation or if the business owner does not have the right mindset. This is why business mentoring is absolutely necessary if you want to have sustained growth and maximum profit with your business.

Take it from Cory Jean who has run a commercial asset management business for two decades and now is helping to coach business. For Cory, mindset is everything when it comes to starting a business. He argues that without 100% desire, nothing will happen–there will be no results. This is why he has been helping business owners succeed by helping to create the right mindset.

Throughout his career, he has had to help businesses overcome multiple challenges such as their struggling to create an adequate business plan that includes smart marketing, sales, operations and delivery. He says that most of the lack of growth in these areas are do to simple fear and uncertainty of the right solutions.

“Fear of failure will guarantee that you fail. You have to be fearless if you want to succeed. Learn as you go and don’t wait to get started” Cory says.

In addition, Cory has very practical advice for those looking to start their own business: First learn how to do marketing and sales, then get a good Certified Public Accountant (CPA), and then get a great business coach. This is advice he himself followed with other ventures, such as his asset management business and it turned everything around.

Cory first joined the commercial asset management business right after graduating college with a degree in finance and business studies. He worked hard and rose to the top of some of the biggest firms in the United States.

“After running many of these companies for myself and others producing hundreds of millions of dollars for clients, I realized that my true passion was directly helping smaller companies develop and expand their marketing, sales and operations departments to not only generate more top line revenue but also increase net profits exponentially. Once you have everything working together for your sales funnel it becomes unstoppable!” Cory adds.

It is precisely the years of struggle that grounded Cory when he built his own very successful company, which was recognized by many as the top commercial asset management company in the world for more than a decade. Nowadays, he can easily distinguish himself from his competition.

“I hold myself accountable to always provide more value than expected. Trust is hard to get and easy to lose. So be honest with everyone above all else.” Cory shares.

From the very beginning, the main motivation for Cory was his desire to help other businesses solve their issues and help them succeed. And success for Cory means being able to make enough money to support and help his family, and building and managing a company that helps others. According to him, the goal is to be able to afford your freedom while helping others on a massive scale.

“Financial freedom is being able to live my dream lifestyle and still being able to help others.” Cory says.

In the near future, Cory will continue to share his mission with the world. In a way he is already doing this through his YouTube channel, and through the many tips he has shared on his website. To learn more about him, go here.